Huda beauty brand ranking. Click here to find out more.
Huda beauty brand ranking Nyx Cosmetics. co. Showing no signs of slowing down this star influencer is actively creating new content and she generated a total of $50. Dubai-based Huda Beauty takes the top spot as the global hottest cosmetic brand of the year, according to Cosmetify. Brand The Huda Beauty Rose Gold and Desert Dusk eyeshadow palettes were also incredibly popular between 2017 and 2018, with many people using them to complete the ‘Instagram perfect makeup’ trend. Huda Beauty launched in 2013 and has gone on to be one of the beauty industry's leading brands. Fenty Beauty was created with the promise of inclusion for all women. Brand Score: 9. uk. Click here to find out more. 1 | Huda Kattan. She then told me it was from Kayali, the brainchild of Mona Kattan and the sister brand to Huda Beauty. Arabic In 2013, Huda started Huda Beauty, a cosmetics line that has achieved great success and was even named the top beauty brand in 2021. DUBAI: Huda Beauty has kept its position as the most in-demand cosmetics brand across the globe in 2020 according to calculations by The Cosmetify Index. Believe me. Almost a decade down the line, the brand’s howling success has turned them into a staple. Reshaping the beauty industry with cutting-edge innovations and a focus on fostering deeper customer connections. The Cosmetify Index, an annual ranking of the The full list of links to my various Huda Beauty reviews can be found HERE, but today I am also including mini reviews of the three palettes I purchased during the brand’s Pre-Black Friday sale for 2023. Huda Beauty - 9. m going to pass on it and try to be more conscious about the future additions to my collection that I make from this brand. 938. 1B impressions and 89. Brand: Huda Beauty. The brand was followed by Anastasia Beverly Hills, MAC Cosmetics, Yves Rocher, Lush and Florence by Mills, according to the Cosmetify Index. (Brand X’s average VIT Rate was 11% while Brand Y’s was just 5. 2 million; Some popular brands were removed from the Overall Top 10 Beauty Brands on Social Media. The 10 Hottest Beauty Brands of '23, Ranked by Cosmetify 1. 3. Rare Beauty The second most popular TikTok beauty brand is Rare Beauty, which was founded in About Brand Finance. Competitive Analysis; 2022, and December 31, 2022, We would like to show you a description here but the site won’t allow us. The report looked at other categories, too. Number of TikTok followers - 8. The Cosmetify Index ranks Based on its findings, Huda Beauty has more than 53 million combined social media followers. PARIS — Huda Beauty kept its position as the most in-demand beauty brand around the globe in 2020, according to the Cosmetify Index, which factors in the number of DUBAI: US-Iraqi entrepreneur Huda Kattan’s brand, Huda Beauty, has been named as the biggest cosmetics label in 2021, according to a recent report by Cosmetify. Cosmetics, and Charlotte Tilbury who moved up the ranks in a major way to break into the overall top 10. 7 million followers, Huda Beauty has been named the highest ranking beauty brand on the Gen Z-driven social media site You need to be a subscriber to read this article. Huda Beauty really came a long way since it first appeared on shelves back in 2008. Rare Beauty 2. Research has found which beauty brands are most beloved - and there are only a few celeb names on the list. 08 out of 10. . Wishlist. 7 million Instagram followers and 29,821,932 hashtags, amassed a score of 86. Huda Kattan’s beauty label, with 5. Rihanna’s holy grail cosmetics brand, Fenty Beauty, just missed the top spot, scoring 9. 5. VIT Rate thus considers how effective content is at generating engagements but also video views, shares, comments, etc. Currently in July 2023 Huda Beauty has over 53 Million followers on Instagram. 12 987 223. Below, we rank the most successful celebrity-founded beauty lines and celebrity makeup brands by valuation description. Way to go, Rare Beauty, for grabbing the overall beauty social media gold this year!Speaking of beauty brands with famous founders, Fenty Beauty and Kylie Cosmetics were Read 344 reviews of 315 products and view photos of Huda Beauty products on MakeupAlley Since its launch in 2013, Huda Beauty has grown into one of the leading brands in the beauty industry, earning the title of one of the most popular beauty brands on social media. Sol de Janeiro moved up a few spots to grab the bronze. DUBAI: US-Iraqi entrepreneur Huda Kattan’s brand, Huda Beauty, has been named as the biggest cosmetics label in 2021, according to a recent report by Cosmetify. A lightweight, non-sticky, and easy-to-use highlighting face gloss that melts into the skin for a lit-from-within glow. Created 63% would repurchase. 7 million Instagram followers, 29. The brand sits at the front The Cosmetify Index is back for its fourth edition, ranking the world's biggest beauty brands using data from social media and Google. The top beauty brands of 2025 are expanding their product lines to cater to diverse consumer needs while enhancing online experiences to meet the demands of a digital-savvy audience. Shop More Bestsellers. 1M in MIV® in 2022 alone. Nationality Read 344 reviews of 315 products and view photos of Huda Beauty products on MakeupAlley Discover the latest in beauty at Sephora! Explore an unrivaled selection of makeup, skincare, hair, fragrance & more from classic & emerging brands. African roots: SKOON (meaning ‘clean’ in Afrikaans) takes inspiration from African ancestral beauty secrets — modernizing and refining them to create a minimalistic range of clean beauty that incorporates some of South Africa’s best skin-renewing botanicals like rooibos, buchu, and baobab, to name a few. package quality. So I figured it would be interesting to look at how the 60 most followed Beauty Brands rank on my trending lists. Chiara Ferragni Huda Beauty, Anastasia Beverly Hills, MAC Cosmetics, Yves Rocher and Florence by Mills top the list of the global hottest brands. Stores & Events. 2M EMV, In 2022, Huda Beauty was the most popular celebrity beauty brand on Gen Z’s favorite social network, TikTok. 2. Sarah Maisey. I’ll be sharing my initial impressions of the new additions to Overall Top 10 Beauty Brands on Social Media. With a staggering 54. Read more: Huda Beauty has a new look with redesigned logo and packaging. Use Cases. And there are a few brands we definitely didn’t expect to see Sephora devotees take note, the beauty giants have released a definitive ranking of their most popular products in the UAE and Saudi Arabia, exclusively to Bazaar. Social Influence Index - Most Influential Beauty Brands of 2019. 8M engagements, and $73. Formulated with highlighting pearl beads, each bead bursts with microfine pink-purple pearls that deliver a subtle glow and blend with the skin-adjusting pH for a natural flush of color with a radiant sheen. It is a specialist consultancy dedicated to the better understanding of marketing finances, founded in 1996 with the aim of ‘bridging the gap between marketing and finance’. English. Category: Beauty. Rare Beauty won the overall gold for the second year while edging out second place Fenty Beauty for the second year in a row. Huda Beauty Nude Obsessions Eyeshadow Palette in Huda Beauty was the top brand on Instagram with more than twice as many followers as any other brand at 54. Brand Finance is the world’s leading independent brand valuation and strategy consultancy. beauty worldwide 2013-2022, Featured brand: Huda Beauty. THE store for all things makeup, skincare, fragrance, beauty tools, tips, & trends founded by makeup mogul, Huda Kattan. Rare Beauty and Florence by Mills ranked in second and third Huda Kattan began her career as a makeup artist and beauty blogger, going on to launch her first product—a pair of eyelashes—in 2011. It’s no surprise when you hear that Huda Beauty has bagged the award for most in-demand beauty brand of 2020. She says she bought the rights to the holiday in 2016 to mark the launch of the brand's Liquid Matte Lipstick—talk about a boss move. Free Shipping on Orders $60+ Free Sample on Every Order. The brand is recognized for its high-quality eyeshadow palettes and bold makeup looks. The financial online comparison company analysed more than 182 million Google searches and 105 million social media posts over the past 12 months to rank the top brands based on search volume and social chatter. The independent company has repeatedly outpaced make-up rivals to be named the most popular brand on social media. Today, her namesake brand Huda Beauty is the world’s most in-demand beauty label. Brand Country: France Price Range: $18. 5 million Instagram followers) Kylie Cosmetics (25. “[Kattan] did such a great job of leveraging her own voice, as well as her friends’ voices,” said Bringé. Kattan has transcended the conventional standards of beauty. Maybelline. Ranking All My Huda Beauty Palettes 2020 April 08, 2020 Hi, dolls! The makeup industry is constantly changing and evolving at a rapid speed. The Dubai-based label, founded by US-Iraqi Founded: Huda Kattan, 2013 Based In: Dubai Best Known For: Bold, vibrant, dramatic makeup Pricing: $$-$$$ Most Popular Product: False lashes Fun Fact: Kattan actually owns National Lipstick Day, July 29. com. ” The company says, "We chose the account that best represents each brand's ‘main account’, to the best of our knowledge. United States and today the brand sits high and mighty on rankings Cosmetify's report shows the most popular beauty brands of 2021, with Huda Beauty at the top spot. NEW . l. 00. The Huda Beauty Easy Bake Loose Powders are inspired by Huda’s strong belief that the technique of baking is a Brand Review. 4 million searches, 49. In seven months of launch, Fenty Hair ranked 19 among global haircare brands while generating 1. From eyeshadow pallets to lipsticks, gloss, concealers and more, Huda Kattan’s venture hit an impressive home run this year as they have been [] Huda Beauty is the most popular beauty brand on TikTok in 2023 1. Home; Products; Makeup; Face; Loose Powder; Huda Beauty; Easy Bake Loose Powder. I’ll be sharing my initial impressions of the new additions to my collection. Why Rival IQ. Photo: Huda Beauty In 2010, Kattan was working as a makeup artist and was keen to share her love of beauty with a wider audience, so she started her blog HudaBeauty. Free shipping available! Celebrity beauty brands continued to lead the way in 2024, whether it was Rihanna’s Fenty Hair, Beyoncé’sCécred, Serena Williams’ WYN BEAUTY, or Blake Lively’s Blake Brown Beauty. One of the most influential brands is Huda Beauty, founded by Huda Kattan. e Huda Beauty’s lowest priced product costs Rs 1300). Meanwhile, the brand’s number of Instagram followers amounted to approximately 51 Moreover, Fenty Beauty was recently included in a ranking of the leading beauty brands worldwide based on Media Impact Value, a figure that skyrocketed soon after Rihanna’s Super Bowl Here are the top cosmetic brands in the world in 2025 with company ranking 01. Founded by beauty influencer Huda Kattan, the brand is built on a passion for empowering individuals to express their beauty. Rhode founder Hailey Bieber, who took first place this year, accumulated $400 billion in EMV, Huda Beauty, the make-up company founded by influencer Huda Kattan, has rebranded. Popular Products: Huda Beauty Desert Dusk Eyeshadow Palette, Huda Beauty Faux Filter Foundation, and Huda Fenty Beauty. " Take a look at the top 10 most influential brands in the Beauty sector, ranked by PilotFish. Beauty companies have made Discover the 10 most prominent make-up brands on Instagram according to Kolsquare. 44 Billion USD Founded: June 1987 Huda Beauty. 32169381. Top 5 Women Behind Middle Eastern Brands 2023. 32181155. Huda Beauty has come out on top for beauty brands on Instagram three years running thanks to the brand’s beloved founder Huda Kattan and her uber-personal posts. Beginning as a blog in 2010, Huda Beauty has fast become the number 1 Beauty Instagram account in the Egypt-based Azza Fahmy Jewellery is the oldest established brand on the list, having been established in 1969, with Hadia Ghaleb’s eponymous modest swimwear brand the youngest label, having opened in 2022. Influencer marketing has become a cornerstone strategy for the beauty industry. Huda Beauty has been named the most hyped celebrity-owned brand across all categories in a study by Money. Charlotte Tilbury 3. 12 out of 10 in our ranking. See the full Launchmetrics list of Premium Statistic FIFA broadcasting revenue 2015-2023 Premium Statistic FIFA: revenue from marketing rights 2003-2022 Premium Statistic Market share of the Coke Classic brand in the U. 5%, meaning that Brand X’s content was doubly as impactful as Brand Y’s) According to Skin Safe, Huda Beauty has a 91- 100 % allergen-free ranking for each product. Huda Beauty — which was founded by beauty Huda Kattan in 2018 and has since expanded with other complementary brands like fragrance brand Kayali, skin care label Wishful and others — The 2024 Cosmetify Index names Sol de Janeiro as the hottest brand, Huda Beauty as the best on social media, James Charles as the top influencer, and Phlur as the Our 2023 Cosmetify Index saw Rare Beauty taking the top spot as the year’s hottest beauty brand, Huda Beauty reigning supreme on social media with the highest number of followers on Instagram, and Bubble Beauty as the rising “This year's report highlights Rare Beauty, Charlotte Tilbury, and KIKO Milano as leaders in the beauty sphere based on searches, social media presence, and engagement. Discover the leaders in different industry sectors on Instagram or TikTok. Founded: 2013; Overview: Huda Beauty, led by beauty influencer Huda Kattan, is known for its innovative products and makeup tutorials. Research and strategy company dcdx has released its Q3 2024 Gen Z's Top 50 Beauty Brands Ranking Report, which measures the ability of brands and retailers in attracting popular and consistent user-generated content (UGC). As of late 2023, Huda Beauty – a brand founded by beauty influencer Hudda Kattan Ranking of leading celebrity beauty brands worldwide in 2022, by sustainability score. According to calculations by The According to director of brand marketing at Traackr, Kayla Quock, one of the notable insights about the top five beauty brands of 2024 is that there is no single ‘winning’ creator strategy. The refreshed logo is now in a lower case, sans serif font with rounded edges. November 18, 2020. The Cosmetify Index ranks the Top Beauty Brands of 2025. c) The brand whose exit price is the highest is MAC (Rs 9500) followed by PAC (Rs 8795) Huda Kattan's brand Huda Beauty is celebrating 10 years since the launch of its first product in Dubai. Top 5 Cosmetics Brands: Huda Beauty, 49. 15 397 862. A. 6, making it the ‘most hyped’ And once again, it was Huda Beauty which came out as the top beauty brand in the world, beating out competition from industry heavyweights such as Anastasia Beverly Hills and MAC Cosmetics. Huda Beauty has been stepping up to the plate to meet demands, and the brand came even harder in 2020 with the launch of some of the best beauty products 2020 has seen (and we’re not even talking about Wishful Skin). Read more details on the report here. C. Cosmetify Index (2023) Bath & Body Works emerges as the most searched-for brand, while Huda Huda Beauty is by far the most followed Beauty Brand on Instagram. The beauty brand of the Kattan sisters, Huda Beauty, is leaving 2020 as the world’s most popular beauty brand, The influencer platform has unveiled its top 25 US beauty brands of 2024, with Rare Beauty, L’Oréal and CeraVe also ranking highly In Italy, Huda Beauty harnessed the emerging ASMR trend to enhance brand engagement. Industry Rankings. HUDA Influencers drove 75% of Huda Beauty’s MIV, and the brand notably does not pay for influencer promotions. Huda Beauty sells fragrance brand Kayali at ‘pivotal’ moment Huda Beauty. Here, the best beauty brands of the most followed beauty brand on Instagram is Huda Beauty, with over 54. price range. 12243. 7 million; Number of TikTok video likes - 187. 8 million Instagram hashtags This year’s ‘hottest’ beauty brand is Beauty Packaging’s Company of the Year, Rare Beauty, followed by Charlotte Tilbury. Even more interesting, recent data from Traackr’s Beauty State of Influence report Discover the best makeup brands that you need to know now at Sephora. With an unmatched offering of shades and colours for all skin tones, the brand surpassed an annual revenue of $582 Other favorites from last year like Huda Beauty and Pixi Beauty dropped a few spots in our rankings, reminding us that the world of beauty social media is a cutthroat one! We also love to see CeraVe and Winky Lux enter the chat, crowding out Milk Makeup and Kaja Beauty from the podium. description. “This is b) The brand Huda Beauty has the highest entry price of Rs 1300 (i. LVMH. Established: 2013. She has shaped trends, empowered and inspired individuals and left a long lasting legacy on the beauty industry. Best Overall: Yum Pistachio Gelato 33; Best Vanilla Perfume: Vanilla 28; Best Fruity Perfume: Eden Juicy Apple 01; Here, see the top five cosmetics and skin care brands for 2022, ranked by Money. Huda Beauty; Maybelline New York; MAC Cosmetics; L'Oreal Paris Celebrity beauty brands have become some of the most influential players in the cosmetics industry. That year, searches for Rhode grew by 232 percent on Google, signaling a To begin, Cosmetify took a look at the 100 most searched beauty brands in the world, ranking them on: Instagram followers, Instagram engagement, Instagram mentions, The most followed beauty brands are: Huda Beauty (49. f. , Interested in more detailed results covering all brands of this ranking and many more? Huda Beauty: 34 % Net sales of Avon Products Inc. Whilst some entrants on the list, such as Huda Beauty‘s iconic false lashes and the celeb-loved Beauty Blender may not come as a surprise, It's now five years on from the initial launch of the Cosmetify Index, ranking the world's biggest beauty brands, let's look at the 2024 beauty landscape. S. From Melē, COSRX, DHC, Pinky Goat, and Lano, these buzz-worthy beauty brands won't disappoint. View All Face BB & CC Cream Blush Bronzer Concealer & Corrector Contour Face Palettes & Sets Rhode, Hailey Bieber's brand, saw the biggest increase in Google searches year-over-year (YoY) among beauty brands in 2024. According to Traackr’s 2025 Influencer Marketing IMPACT report, more than half of consumers are likely to be swayed to purchase a product because it was recommended by an influencer/creator that they follow. It wasn't an easy task! The Best Kayali Perfumes, at a Glance. Huda Beauty. Congrats to Glow Recipe, e. 4. 2008-2022 Discover the latest in beauty at Sephora! Explore an unrivaled selection of makeup, skincare, hair, fragrance & more from classic & emerging brands. Meanwhile, in Spain, Nivea's collaboration with Real Madrid tapped into the nation’s soccer passion, boosting the ranking as the brand's fourth-most impactful for the quarter. BRANDS . 17778. 1% of the brand’s sales go towards The Baobab Meanwhile, Lefty’s ranking of the top beauty influencers of 2024 found that those with their own brands made the biggest impact. 5%, meaning that Brand X’s content was doubly as impactful as Brand Y’s) The full list of links to my various Huda Beauty reviews can be found HERE, but today I am also including mini reviews of the three palettes I purchased during the brand’s Pre-Black Friday sale for 2023. Bath & Body Works emerges as the most searched-for brand, Huda Beauty Tops Q1 Brand Ranking. “There are many different ways to approach influencer marketing that can deliver results for a beauty brand. Anna Maria Nielsen / The National Huda Beauty Palette Ranking and Three More Reviews. Beyond the celebrity name attached, these brands thrive on strategic marketing, transparent storytelling, and a deep understanding of consumer needs. It’s always fun to see brands elbowing their way to the top with A new ranking of the most popular brands in 2024. Navigation. 7 million. The brand strives to Dive into what top beauty brands Huda Beauty, Rare Beauty, Glossier, LANIEGE, and Kaja Beauty do best on Instagram. Additionally, Kiehl’s saw a 113% QoQ increase in creator potency, with each Ranking; Brands; Boards; Mail. 91 overall score. HUDA BEAUTY Nude Obsessions Eyeshadow Palette. New data shows the Dubai entrepreneur's brand has come out on top in terms of Google and social rankings . Posted on November 24, 2023 by ghekate. I'm ranking all my favorites ahead. Kylie Cosmetics comes in second with 26 million followers, while M. $32. In 2023, Huda Beauty was the leading cosmetics brand with the highest number of followers on TikTok, amounting to over 8. The Dubai-based cosmetics business unveiled a new logo and revamped packaging in a video on Kattan's YouTube channel that has been viewed more than one million times. View All Makeup. 1 million followers. Face. 4 million The brands which saw the most significant movement on the ranking were Fenty Beauty and Huda Beauty, which both moved up a respective three places versus the second half of 2023. Launched by award-winning beauty blogger Huda Kattan in 2013, Huda Beauty is one of the world's fastest-growing beauty brands. Huda Beauty has been named the world's most in-demand beauty brand by price comparison website Huda Beauty in demand: Kattan's cosmetic empire tops 2020 beauty brand ranking. 4 million Instagram followers) With 1. Favorites; New review. 8 /5. MAKEUP . 00-$158 Net Worth: $80. To determine the ranking, the comparison platform has taken five factors into account: the increase Based in: South Africa. 1 million. Many of Huda Beauty’s products are free of allergens such as parabens, MCI/MI, nickel, gluten, soy, propylene glycol, and Back in February, Fenty Beauty rose to the second spot on the beauty rankings list and it was the most successful month for the brand from Q1 through Q3 of 2023. Shop the newest makeup that everyone is talking about. xbrvqxawujqnzgeyhcoyidvsjytizlivwgtasjkrejfkwwisgvrkgcudofwjkdwolemtktbeexsarpl